aha OTT launches trailer for Season 2 of original series Arthamainda Arun Kumar

HYDERABAD– aha OTT on Tuesday launched the trailer for Season 2 of the original web series Arthamainda Arun Kumar, which will premiere on October 31, 2024.

Following the success of Season 1, which captivated audiences with its portrayal of the ups and downs of corporate life, the series garnered an impressive 100 million streaming minutes on the aha OTT platform.

Arthamainda Arun Kumar Season 1 featured standout performances from lead actors Harshith Reddy, Ananya Sharma, and Tejaswi Madivada, resonating particularly with the youth. In Season 2, the series replaced Harshith Reddy with Sidhu Pavan for the titular character of Arjun. The season also introduced new characters, including intern Sonia, played by actress Siri Raasi, and a corporate guru, played by actor and influencer Sai Kiran.

Arthamainda Arun Kumar follows the journey of Arun Kumar, an earnest young man from Amalapuram who relocates to Hyderabad to pursue a career in the corporate world. Season 1 shows how Arun Kumar navigated from an intern to Assistant Manager at a bustling advertising firm. During his professional journey he encounters his colleagues including ambitious Ananya, the sharp-witted Shalini.

In the Season 2 trailer, we see Arun navigating the complexities of the corporate world, balancing his professional aspirations with the challenges of working alongside these three intriguing women Ananya, Shalini and new intern Sonia.

As relationships evolve and tensions rise, fans will get to see in Season 2 whether Arun can effectively manage both his career and the intricate dynamics of office life, leading to surprising twists and personal growth in the season 2.

The trailer for Arthamainda Arun Kumar Season 2 was unveiled by the cast—Tejaswini Madivada, Ananya Sharma, Siddhu Pavan, Siri Raasi, and Sai Kiran—along with director Aditya KV and Niyati Merchant, Co-founder and COO of Arré Studios, and Vaasudev Koppineni, Executive Vice President of Content at aha, at Prasad Labs.

Vaasudev Koppineni, Executive Vice President of Content at aha, said, "After the tremendous success of Season 1, which racked up an impressive 100+ million streaming minutes on our platform, we’re excited to announce the return of 'Ardhamianda Arun Kumar' for Season 2. This season will be filled with office drama, humor, and unexpected twists. Fans can look forward to witnessing Arun's journey as he grows into his role as an Assistant Manager. We're also excited to introduce some intriguing new characters that we believe will add even more excitement to this season."

Aditya KV, Director of Arthamainda Arun Kumar Season 2, said, "Season 2 is a reflection of everyone's first job experience, navigating office politics and the struggle to find oneself amidst the chaos of balancing personal and professional goals. The heart of the show lies in Arun's growth as he tackles these challenges head-on."

Niyati Merchant, Co-founder and COO of Arré Studios said, "We are thrilled to bring back Arthamainda Arun Kumar, the official remake of Arré’s 'Official Chukyagiri' in Telugu for a highly anticipated second season on aha. This season dives deeper into the characters and world of Arun Kumar as he navigates his life in a new role with new challenges. Together with aha and Laughing Cow Productions, we’re super excited to bring to the viewers of aha, twice the drama and comedy in this season of the franchise."

Rakesh CK Executive Vice President - SVOD & Marketing said, "We have crafted youth-centric marketing campaigns for Arthamainda Arun Kumar Season 2, blending contemporary trends with a youthful spirit. Our strategy targets IT hubs and bustling office spaces, reflecting the corporate drama of the show. This season, the story highlights the impact of three powerful women in Arun's life, paralleling our campaign's theme. To enhance our reach, we’re leveraging social media to create buzz and draw audiences into Arun’s engaging corporate world."

Produced by Arré Studio and Laughing Cow Productions, Arthamainda Arun Kumar season 2 promises to deliver more engaging narratives from the corporate world. Tune into aha on October 31, 2024, to discover the new challenges and surprises awaiting Arun Kumar in the upcoming season.